Research marketing plans and controls for success. Review information on your final paper topic and the industry it is in. (Coca – Cola)
Discuss
* What were the challenges and triumphs you encountered while writing your marketing plan?
* What would the most significant challenges be to put this plan in place?
* What controls did you put into place to ensure the success of your marketing plan?
Discuss each question and support your ideas with validating scholarly research.
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