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Social e-commerce

Review the Major Trends in E-commerce 2020- 2021. Add one of your projections for 2022-2023 and provide a brief (1-3 sentence rationale).• Social e-commerce, based on social networks and supported by advertising, emerges and continues to grow, and is estimated to...

The mobile app ecosystem

Review the Major Trends in E-commerce 2020- 2021. Add one of your projections for 2022-2023 and provide a brief (1-3 sentence rationale).• The mobile app ecosystem continues to grow, with over 235 million Americans using smartphone apps and over 145 million using...

Business analytics (or web analytics)

Review the Major Trends in E-commerce 2020- 2021. Add one of your projections for 2022-2023 and provide a brief (1-3 sentence rationale).• In order to make sense out of big data, firms turn to sophisticated software called business analytics (or web analytics) that...

Typically referred to as big data

Review the Major Trends in E-commerce 2020- 2021. Add one of your projections for 2022-2023 and provide a brief (1-3 sentence rationale).• As firms track the trillions of online interactions that occur each day, a flood of data, typically referred to as big data, is...
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