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Connections between marketing and public relations have grown stronger over the last decade. Some experts have coined Marketing Public Relations (MPR) as an area of expertise in the field. MPR is another way to communicate messages to the market, specifically the internet which is already highly saturated with all sorts of ads and promotions.

Session Long Project 1 Resources

What is Marketing Public Relations? (2021)

Public Relations Marketing: 5 Ways Not To Fail (2021)

Public Relations Helps Build Goodwill (2021)

Why The Most Memorable — And Powerful — PR Is Personal (2021)

13 Tactics To Counter Negative Publicity When Internal Issues Become PR Crises (2021)

How To Rebrand After A PR Crisis: Nine Experts Weigh In (2021)

How PR & Marketing Work Better Together (2019)

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